NASCAR And Talladega Nights

NASCAR now in the mainstream?
NASCAR has been slowly becoming more of a mainstream sport over the 
past several years but the new Talladega 
Nights movie has given it the final push.  Talladega Nights stars Will 
Ferrell as NASCAR driver Ricky Bobby.  The film was a box 
office hit on its opening week.  Newhouse News has an article 
about the film and the growing success of NASCAR.